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Sisters Gjenae Rosekelly, Montana Rosekelly, their dad Dallas, and the whole team behind Planet Fitness Tamworth want to make a difference. Together, they’re hoping to help the community fight back at the 2020 Australian Bureau of Statistics report that crowned Tamworth Australia’s fattest town.
“Four years on, it’s become something the locals joke about, and that’s of course fine – but we want our community to know we’re here to help,” says Gjenae, Planet Fitness Tamworth’s Creative Director.
“The stats remain: eight out of 10 adults here are overweight, and that alone shows us there’s a very clear way we can make a positive impact on people’s lives.”
Saying that, the Planet Fitness crew also know how tough it can be stepping foot inside a gym for the first time (or for the first time in a long time). That’s why they’ve worked hard to create a friendly, non-intimidating environment with help on hand every step of the way. Here’s how they roll.
1. Judgement-free zone
It’s more than the gym’s tagline, it’s something they wholeheartedly believe in. Are there mirrors? Yes – but only in front of the free weights and Smith machines so you can check you’re doing the correct form. That’s a safety thing. There’s not a mirror to be seen in the cardio section, but you will spot breathtakingly beautiful views of nearby mountain ranges. As for scales, they don’t exist here.
2. Next-level affordable
Gjenae, Montana and the team don’t believe having access to improving your health and fitness should be a luxury – that’s why their basic membership is just five dollars a week. That not only includes access to the open gym, but to all fitness classes too. Winning. (PS – speaking of luxuries, there’s a spa too! The chilled-out space Includes hydro massage lounges, massage chairs, a red light therapy booth, and spray tan booth – all within your reach for just $9.95 a week.)
3. Guided help
As part of the weekly membership, clients also have access to the gym’s free fitness training, meaning you sit down with a trainer who will happily guide you through a ‘how to gym’ course. This includes upper body, lower body, full body and a 30-minute cardio circuit so you can come to grips with all the equipment in the room. From there, they’ll also work with you to create your own personalised program to suit your fitness level and goals. Keen to try the classes? Great! Because they’re all beginner friendly and your trainer can talk you through those too.
4. Tech-savvy support
That’s right, for when you don’t quite need that human touch, the Planet Fitness app shows you how to use every single piece of equipment. It even has a list of suggested exercises and can help you create your own workouts based on your favourite equipment.
5. Family vibes
Planet Fitness Tamworth is all in the family – a dream that started with Gjenae and Montana’s dad Dallas, who grew up in Dubbo. Working on the family farm alongside his parents kept him fighting fit. Then one day, he heard about these things called ‘gymnasiums’ – places people could go in cities to exercise. It was something he needed to see for himself, so he moved to Newcastle and went to a gym for the first time. After a few years he finally decided to open his own and the rest, as they say, is history.
Gjenae and Montana grew up in the gym (well, above it). Come closing time each day, they’d run downstairs and to their own personal playground. By the age of 13, Gjenae was working reception and she hasn’t left since. As for Dallas, come 2021 he’d set his sights on launching a gym in a regional location. After his first visit to Tamworth to scout for locations, he knew he’d found the home for his USA Planet Fitness franchise.
Over the years, the Rosekelly family has learnt that moving your body is so much more than a physical thing – it’s a mental health and wellness journey too. Suffice to say, the team behind Planet Fitness Tamworth believe in what they’re doing – and they believe in you too. So go on, step inside, you won’t regret it.
PS – Safety first
Before you walk through the gym doors, the Planet Fitness Tamworth team suggests speaking to a medical professional. They’re best placed to fill you in on any barriers there might be, and also how the gym can best support you in overcoming them. From there, Planet Fitness will have your back every step of the way.
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